Abstract from 20/20 Employment Branding

 Employment Branding  1 Response »
Apr 212009
 

Abstract from 20/20 Employment Branding: Employment Brand Defined In this session, we’ll talk about creating and leveraging a “brand” to increase your recruiting success. We’ll identify the strategies that are used in marketing and advertising to attract customers, and apply them to the goals of attracting the best possible candidates. So, instead of building a consumer brand focused on selling your products to customers, your goal is to develop an effective employment brand focused on [...]

My Blog Elevator Pitch (for a tall building)

 Employment Branding, JobSeekers, JobsInTheUS  1 Response »
Apr 142009
 

First, a word of thanks to the MaineHR Cafe for giving me this great idea. You can see the MaineHR Cafe elevator pitch by clicking here. As I read that recently, I was reminded that it’s important to routinely share the motivation, purpose, and hopes associated with a blog to let help new visitors and subscribers understand the intended perspective. Here’s a go at why I write the Recruiting Front Lines, and why you might [...]