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	<title>JCB: On Recruiting &#187; Employment Branding</title>
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	<link>http://jasonblais.com</link>
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		<title>Lessons Learned in Talent Acquisition and Management from Successful Organizations</title>
		<link>http://jasonblais.com/lessons-learned-in-talent-acquisition-and-management-from-successful-organizations/</link>
		<comments>http://jasonblais.com/lessons-learned-in-talent-acquisition-and-management-from-successful-organizations/#comments</comments>
		<pubDate>Mon, 26 Sep 2011 22:38:47 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[HR Professionals]]></category>
		<category><![CDATA[organizational development]]></category>
		<category><![CDATA[organizational dynamics]]></category>
		<category><![CDATA[recruiting]]></category>
		<category><![CDATA[sourcing]]></category>
		<category><![CDATA[strategic hr]]></category>
		<category><![CDATA[talent acquisition]]></category>
		<category><![CDATA[talent management]]></category>
		<category><![CDATA[workforce management]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1480</guid>
		<description><![CDATA[I&#8217;ve worked in recruitment and employment branding for just about a decade now, and as a Gen X&#8217;er, that covers most of my working life. For most of this time, I&#8217;ve identified myself as an HR Business Partner and Consultant, though as a hiring manager and senior director with a subsidiary of a mid-sized media <a href='http://jasonblais.com/lessons-learned-in-talent-acquisition-and-management-from-successful-organizations/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/lessons-learned-in-talent-acquisition-and-management-from-successful-organizations/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Business Line Executives, the Real Employment Branding Stakeholders</title>
		<link>http://jasonblais.com/business-line-executives-the-real-employment-branding-stakeholders/</link>
		<comments>http://jasonblais.com/business-line-executives-the-real-employment-branding-stakeholders/#comments</comments>
		<pubDate>Tue, 12 Jul 2011 22:10:51 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business & Economy]]></category>
		<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[business line leaders]]></category>
		<category><![CDATA[business stakeholders]]></category>
		<category><![CDATA[employee engagement]]></category>
		<category><![CDATA[employee performance]]></category>
		<category><![CDATA[organizational dynamics]]></category>
		<category><![CDATA[recruiting budget]]></category>
		<category><![CDATA[strategic hr]]></category>
		<category><![CDATA[talent acquisition]]></category>
		<category><![CDATA[war for talent]]></category>
		<category><![CDATA[workforce development]]></category>
		<category><![CDATA[workforce management]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1463</guid>
		<description><![CDATA[Not too long ago, I sat down with a business that was looking to utilize an employment branding strategy to develop a strong candidate pool around a specific business line. What was particularly interesting about this meeting, was that the initial conversations weren&#8217;t with HR or Recruiting, but rather the VP and Manager of the <a href='http://jasonblais.com/business-line-executives-the-real-employment-branding-stakeholders/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/business-line-executives-the-real-employment-branding-stakeholders/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>HR LunchBreak: Affecting the VALUE of Your Workforce</title>
		<link>http://jasonblais.com/hr-lunchbreak-affecting-the-value-of-your-workforce/</link>
		<comments>http://jasonblais.com/hr-lunchbreak-affecting-the-value-of-your-workforce/#comments</comments>
		<pubDate>Thu, 07 Jul 2011 16:10:33 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[employee qualifications]]></category>
		<category><![CDATA[employee training]]></category>
		<category><![CDATA[employment assessments]]></category>
		<category><![CDATA[employment screening]]></category>
		<category><![CDATA[HR Professionals]]></category>
		<category><![CDATA[increaseing profitability]]></category>
		<category><![CDATA[onboarding]]></category>
		<category><![CDATA[organizational development]]></category>
		<category><![CDATA[performance management]]></category>
		<category><![CDATA[recruiting]]></category>
		<category><![CDATA[staffing philosphy]]></category>
		<category><![CDATA[strategic hr]]></category>
		<category><![CDATA[talent acquisition]]></category>
		<category><![CDATA[workforce development]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1457</guid>
		<description><![CDATA[As an HR professional, do you believe your work affects the value of your organization&#8217;s workforce?  That&#8217;s a bit of a complex question, so please considerate it carefully.  As you muddle through the minutia, or ponder how to develop a more strategic HR department, or approve and reject new employee programs or HR services, do you believe your daily activities and decisions directly <a href='http://jasonblais.com/hr-lunchbreak-affecting-the-value-of-your-workforce/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/hr-lunchbreak-affecting-the-value-of-your-workforce/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Recruiting Mid-level Employees &#8211; Michael Robinson</title>
		<link>http://jasonblais.com/recruiting-mid-level-employees-michael-robinson/</link>
		<comments>http://jasonblais.com/recruiting-mid-level-employees-michael-robinson/#comments</comments>
		<pubDate>Tue, 14 Jun 2011 17:52:52 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[employment advertising]]></category>
		<category><![CDATA[recruitment marketing]]></category>
		<category><![CDATA[reruiting]]></category>
		<category><![CDATA[talent acquisition]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1448</guid>
		<description><![CDATA[Mid- to senior-level roles require a certain level of training, experience and, ideally, a track record of success. Candidates with these qualifications are typically passive job seekers who may currently be working for a competitor and they need to be convinced to some degree. They will want to understand why your company is the right <a href='http://jasonblais.com/recruiting-mid-level-employees-michael-robinson/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/recruiting-mid-level-employees-michael-robinson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Employment Branding Castles in the Air</title>
		<link>http://jasonblais.com/employment-branding-castles-in-the-air/</link>
		<comments>http://jasonblais.com/employment-branding-castles-in-the-air/#comments</comments>
		<pubDate>Mon, 23 May 2011 00:00:25 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business & Economy]]></category>
		<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[business profitability]]></category>
		<category><![CDATA[employee productivity]]></category>
		<category><![CDATA[employment brand]]></category>
		<category><![CDATA[engaged workforce]]></category>
		<category><![CDATA[increased productivity]]></category>
		<category><![CDATA[workforce development]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1442</guid>
		<description><![CDATA[If one advances confidently in the direction of his dreams, and endeavors to live the life which he has imagined, he will meet with success unexpected in common hours&#8230; If you have built castle&#8217;s in the air, your work need not be lost; that is where they should be.   Now put the foundations under them.  -Henry David <a href='http://jasonblais.com/employment-branding-castles-in-the-air/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/employment-branding-castles-in-the-air/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>HR Lunchbreak: Employment Branding Starts from Within, Whether You Believe That or Not.</title>
		<link>http://jasonblais.com/hr-lunchbreak-employment-branding-starts-from-within-whether-you-believe-that-or-not/</link>
		<comments>http://jasonblais.com/hr-lunchbreak-employment-branding-starts-from-within-whether-you-believe-that-or-not/#comments</comments>
		<pubDate>Wed, 13 Apr 2011 16:37:00 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[employee experience]]></category>
		<category><![CDATA[recruitment advertising]]></category>
		<category><![CDATA[recruitment marketing]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1414</guid>
		<description><![CDATA[Another great post from HRMToday.com, regarding employment branding.  Employers take notice- if your internal employment brand fails to live up to the hype of your external brand, you&#8217;ll be creating a breeding ground for disengaged and untrusting employees.  Remember, every new hire you make comes to work in your workplace culture as it exists today, so you <a href='http://jasonblais.com/hr-lunchbreak-employment-branding-starts-from-within-whether-you-believe-that-or-not/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/hr-lunchbreak-employment-branding-starts-from-within-whether-you-believe-that-or-not/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Recruiting is NOT Consumer Marketing</title>
		<link>http://jasonblais.com/recruiting-is-not-consumer-marketing/</link>
		<comments>http://jasonblais.com/recruiting-is-not-consumer-marketing/#comments</comments>
		<pubDate>Sat, 22 Jan 2011 16:42:37 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[employment proposition]]></category>
		<category><![CDATA[hiring]]></category>
		<category><![CDATA[HR Professionals]]></category>
		<category><![CDATA[job fit]]></category>
		<category><![CDATA[recruiting]]></category>
		<category><![CDATA[recruitment advertising]]></category>
		<category><![CDATA[recruitment marketing]]></category>
		<category><![CDATA[staffing philosphy]]></category>
		<category><![CDATA[strategic hr]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1309</guid>
		<description><![CDATA[Please excuse my pressing need to vent publicly about the onslaught of marketing, promotion, and &#8220;education&#8221; around the idea that recruiting and consumer marketing are essentially the same function. Hiring a productive, engaged, long-term employee is extremely different from convincing someone to drop a few dollars on a product or service! Ahhhh&#8230;. that feels better.  <a href='http://jasonblais.com/recruiting-is-not-consumer-marketing/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/recruiting-is-not-consumer-marketing/feed/</wfw:commentRss>
		<slash:comments>6</slash:comments>
		</item>
		<item>
		<title>The Value of Employment Brand Taglines</title>
		<link>http://jasonblais.com/employment-brand-taglines/</link>
		<comments>http://jasonblais.com/employment-brand-taglines/#comments</comments>
		<pubDate>Fri, 21 Jan 2011 13:04:19 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[brand identity]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[recruitment marketing]]></category>
		<category><![CDATA[taglines]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1297</guid>
		<description><![CDATA[So what makes the line, &#8220;We don&#8217;t take applications, only commitments&#8221; so profound in terms of an approach? Simple, it shifts the entire recruiting equation. You&#8217;re no longer the one doing the selling&#8230; instead, you&#8217;re now the one being sold. When you can achieve this end, you&#8217;ve passed the ultimate Employer-Branding acid-test. from Fistful of <a href='http://jasonblais.com/employment-brand-taglines/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/employment-brand-taglines/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>From HR to Talent Acquisition and Retention</title>
		<link>http://jasonblais.com/from-hr-to-talent-acquisition-and-retention/</link>
		<comments>http://jasonblais.com/from-hr-to-talent-acquisition-and-retention/#comments</comments>
		<pubDate>Wed, 12 Jan 2011 13:48:38 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Business & Economy]]></category>
		<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[Lists]]></category>
		<category><![CDATA[admisitrative burden]]></category>
		<category><![CDATA[Business]]></category>
		<category><![CDATA[compliance]]></category>
		<category><![CDATA[employee retention]]></category>
		<category><![CDATA[employment law]]></category>
		<category><![CDATA[HR]]></category>
		<category><![CDATA[HR Professionals]]></category>
		<category><![CDATA[regulations]]></category>
		<category><![CDATA[staffing philosphy]]></category>
		<category><![CDATA[strategic hr]]></category>
		<category><![CDATA[talent acquisition]]></category>
		<category><![CDATA[xperthr]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1240</guid>
		<description><![CDATA[This was originally posted on XpertHR&#8217;s Employment Intelligence Blog which I highly recommend! If I could change one thing about HR&#8230; I would dismantle the Human Resources department and rebuild it as a Talent Acquisition and Retention (TAR) department. To do this, the majority of the current day-to-day tasks performed by HR would be allocated <a href='http://jasonblais.com/from-hr-to-talent-acquisition-and-retention/'>[...]</a>]]></description>
		<wfw:commentRss>http://jasonblais.com/from-hr-to-talent-acquisition-and-retention/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A Recruitment Blog Blueprint</title>
		<link>http://jasonblais.com/a-recruitment-blog-blueprint/</link>
		<comments>http://jasonblais.com/a-recruitment-blog-blueprint/#comments</comments>
		<pubDate>Mon, 10 Jan 2011 19:44:02 +0000</pubDate>
		<dc:creator>Jason</dc:creator>
				<category><![CDATA[Employment Branding]]></category>
		<category><![CDATA[Human Capital Management]]></category>
		<category><![CDATA[Lists]]></category>
		<category><![CDATA[blogs]]></category>
		<category><![CDATA[new media]]></category>
		<category><![CDATA[recruiting]]></category>
		<category><![CDATA[recruitment]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[social recruiting]]></category>
		<category><![CDATA[talent acquisition]]></category>

		<guid isPermaLink="false">http://jasonblais.com/?p=1223</guid>
		<description><![CDATA[...start by making a list of regular activities that you can post within your blog. These could include things such as weekly new job posting updates, announcements of employee of the month awards, profiles of current employees and managers, and regular posts on tips or advice for future applicants. I've used a simple Excel spreadsheet and this seems to work just fine]]></description>
		<wfw:commentRss>http://jasonblais.com/a-recruitment-blog-blueprint/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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